Surprisingly, conducting test purchases was practiced in ancient Rome, so check honesty sellers. Yet it is believed that this procedure is called mystery shopping came to the U.S. about 70 years ago, but it became popular only in the last ten or fifteen years, when the growing need to improve the quality of services and minimizing the impact on them of the "human factor".
What is a test purchases Crimea has appreciated in its entirety and now every respectable company conducts these procedures on a regular basis to improve the performance. This service allows you to react to the deterioration of the organization, which means a loss of competitiveness. Detective Agency "Private detective Crimea" conducts similar research for companies and organizations, as well as individually. Mystery shopping service will help you optimize your business, avoid wasting resources, diagnose errors and help get rid of them.
This service is of interest not only to large corporations that care about their image, but also gas stations, private companies, banks, retailers and shops etc. It is important to not only the quality of the product but also the quality of services provided. Customers have become more discerning and willing to not only the product itself, but also the process of shopping fun.
Mystery shopping, or test purchases - this is a marketing study, which focused on research to improve the consumer experience of the organization, as well as compliance with rules and regulations adopted by the company. Mystery shopping - a specially trained person who, under the guise of a client leaves in your region and visits, organization or enterprise.
The selection of mystery shoppers in accordance with the most common types of the customer of the organization. Carrying out test purchases - is a multi-stage process. Therefore, pre-elected the tactics, which will follow the mystery shopping, as well as a list of issues that he has to find out. Subsequently compiled literate report which reflects all known problems, in addition carried out their analysis and even suggest measures to address them. Cost of service mystery shopping varies depending on the complexity of the task, the number of purchases, which need to spend, and other factors.
Mystery shopping service based on the development of literate script, setting goals and objectives, as well as the subsequent analysis of the data. Detective Agency "Private detective Crimea" is ready to offer you all these services. Trained worker (mystery shopping) visit the region you would like to obtain full information.
